The Red Olive Blog

Red Olive combined with Motos in Moab to shoot one epic video. This video chronicles the experience of a motorcycle festival and campout, Motos in Moab, from the perspective of an attendee. Motos in Moab is an epic event in the southeastern desert of Utah. Past events have brought hundreds of motorcycle enthusiasts together for […]

The digital world is full of billions of informational data. Full of business ads and promotional giveaways, every click users take drives them closer to your business or further away. Fortunately, Red Olive provides the roadmap to finding these customers and getting them to engage with your company. As a full-service digital agency since 1999, […]

As part of a project with Optima Batteries, Red Olive set out to make an authentic video documenting a 4×4 trip on one of the most scenic trails in the lower 48 states, the Morrison Jeep Trail in Wyoming. Our videographer, Max Daines, had one goal: to portray an authentic outdoor experience while showing a […]

See how your business can rank higher in local search results. We’ve known for a while that Google reviews significantly impact where your business lands in the Google search algorithm. This is especially true when people turn to search engines for help when making buying decisions. The good news? Local businesses can now compete with […]

The Importance of User Reviews for Local SEO Local businesses face many challenges. Getting customers to your front door is probably the first on your list. Even if you have a steady flow of loyal customers, you still need to have a consistent stream of new people coming in as well. So, the first question […]

This July Google started rolling out the Google Speed Update we’ve all been anticipating since they announced it at the beginning of the year. But what does the Speed Update mean for you and your users? Let’s discuss. Now more than ever, it’s important to get your page up to speed with Google’s latest algorithm. […]

Red Olive developers— we’re just like you. We spend way too much time on social media. We wake up, we work, and we have fun doing it. Another thing we do? We search thousands of how-to articles to learn new tricks. Recently, a few of our developers spent a chunk of time learning how to […]

When it comes to the complicated minefield (or money factory…) of new gTLDs, those of us working in SEO really just have one question on our minds: how will the new .something domain extensions affect search results and rankings? The short answer? They won’t. The longer, more complex one? They might, but no one can […]

Your website has just 50 milliseconds to establish a viewer’s first and lasting impression of your company according to a study conducted at Carlton University in Ontario in 2006. For this reason, creating a website that is aesthetically pleasing is an absolute must in order to portray the image you want for your company in […]

There can be only 1, well 10 if you’re talking about search engine rankings. (From Highlander, watch the long drawn out movie scene). One of the challenges of SEO is that you can’t be satisfied with helping a client go from ranking 100th for a phrase to 11th. Sadly, an 11th spot, page 2 in […]

We’re excited to announce a new addition at the Olive, Rob Bonham.  Rob is a marketing analyst brought on to conjure up creative SEO strategies, expand our social media efforts, and develop integrated marketing plans to help our clients grow their business.  Rob has spent the last 5 years devoted to online marketing and we’re […]

One of the most common questions we get after we launch a web design project is “Do we offer SEO?” And the answer is: yes. In fact, we have been doing SEO for Utah companies for over 5 years. The typical scenario is that companies will want to focus on design and copywriting during the […]

The focus of this post is to give you ideas for finding data to create an infographic. Infographics are a powerful tool to build natural links for SEO. There are hundreds of infographic tutorials, but most of them are related to the design and abstract details of the thought process. I want to help you […]

Link Building Ideas Link building can be a difficult and time consuming task. And in fact, I started building this list of ideas out of a desire to return to the basics of links and why someone might want to link to you. Rather than focusing so much on what competitors are doing and trying […]

SEO vs. PPC In most cases, businesses should focus on both SEO and PPC. There are a number of benefits from engaging in both methods of search engine marketing at the same time. First and foremost, combining these strategies gives you the opportunity to have double exposure on the first page for any given search […]