December 13, 2011
One of the most common questions we get after we launch a web design project is “Do we offer SEO?” And the answer is: yes. In fact, we have been doing SEO for Utah companies for over 5 years. The typical scenario is that companies will want to focus on design and copywriting during the initial stages of a web development project, and not worry about driving traffic to the site until after the website launches. While it is actually better to think about SEO during the design phase, later is better than never.
If you are unfamiliar with what Search Engine Optimization is, it can be summarized by this definition:
Building quality traffic to your website through improved search engine rankings for keywords related to your company or services.
Some of the typical methods to increase search engine rankings include:
- Improving title tags, urls, and website content.
- Improving site coding for things such as decreased load times and creating a better user experience.
- Improving off-site presence by creating content that builds links, social media strategy, and blog participation.
Here are some SEO charts documenting keyword improvements we’ve made for some Utah companies. For the purposes of this post we have included mostly “Utah” related keywords. However, we do offer SEO for national based phrases, where there isn’t a location element to the keyword.
Some work we’ve done for Utah Home Builders:
For a Utah Dermatologist:
National Phrases (without a local element in the targeted keywords):