The Red Olive Blog

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PPC Results - SEO vs PPC
August 22, 2012

SEO vs PPC – An Ecommerce Case Study

The first thing I want to make clear is that you shouldn’t look at SEO and PPC globally in a versus style debate. In most cases, I believe you should utilize both categories of search marketing. This particular case study examined the traffic and conversion differences from SEO and PPC for a single keyword. The […]

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