Utah Google Ads Management & PPC Marketing
Plenty of Utah PPC agencies promise incredible results, yet month after month fail to produce them; we’ve seen it too many times to count.
That’s because most agencies offload your Google Ad campaigns to jack-of-all-trade digital marketers who are also juggling SEO, account management, and content marketing. “Good enough” is as good as it gets.
Our Utah-based PPC management & paid social team has a reputation for fixing broken or wasteful Google Ad accounts for brands that know they’re losing traction. When you’ve had enough of “good enough,” we diagnose and repair your ad account to start generating the results you need.
Your Google Ad performance is a game of numbers. And we have a hunch that, right now, you aren’t winning.
Platforms We Support
Why We Aren’t Like Other Utah PPC Agencies
Most Utah PPC agencies have a revolving door of clients.To keep up with their high churn rate, their focus falls solely on sales, rather than actual performance.
As the top Salt Lake City PPC agency, we do things differently, and here’s proof:
01 We’re proud to still have the first Google Ads client we ever signed, a feat unheard of in our Utah PPC industry.
02 Our average retention is 2.5 years compared to the typical set-it-and-forget-it PPC agency, which has a turnover rate of fewer than 90 days
03 We hold a higher standard for experience. Our team is exclusively made up of senior paid social and Google Ad managers — not entry-level marketers. We give them the time and resources they need to learn the intricacies of your industry and find opportunities others have missed.
The Numbers don’t lie
And 19,410 clicks in fraud saved
Money under management
All-time revenue generated
All-time conversions generated
All-time impressions generated
All-time clicks generated
How We Repair & Revive Your PPC Campaigns
01 Superior Advertising Intelligence
We actively manage your account at all times. To make us more efficient, we’ve discovered and adopted the best software in the industry to analyze over 75 different performance factors every day. This helps us quickly determine where we can make the most impactful changes. As a result, we pivot and refine your campaigns 10x faster when new trends reveal themselves.
We’ve done the work to find the best tools in the industry — ones that offer clarity about your conversion path at a level you probably haven’t seen before. Within our toolbelt, we can quickly see what worked and where. Detailed insights into conversions explain which form, phone number, ad, keyword, or page produced the best results so we always spend smarter.
02 Cost-Saving Click Fraud Prevention
90% of all PPC ad campaigns on Google and Bing are affected by click fraud. That means companies spending $10,000 per month on Google Ads management are estimated to be losing approximately $12,000 to $15,000 each year to click fraud. (Source)
As part of our paid ads management service, we include click fraud protection to watch for bots, competitors, and abusive users that intentionally blow through your budget so they can bump you from your spot. Just this year, we saved our clients from over 17,500 clicks by blacklisting users and requesting refunds of over $475,000.
03 Multi-Layered Budget Monitoring
We monitor budget pacing within a single platform and across multiple platforms, allowing us to quickly make decisions and shift your budget to what works. We also continually A/B test both ad strategy and ad creative to determine the highest-performing combinations and eliminate non-performers to prevent wasteful spending.
04 A Commitment to Quality Over Everything
Most agencies ignore your ad campaign’s quality score, saying performance is all that counts; we say that’s not true. While ad platforms continue to evolve, the foundation of an effective ad account continues to always be quality ads. And, quality saves you money: a high-quality ad account can pay up to four times less for the same clicks as a low-quality one. For this reason, while others ignore quality score because it’s more difficult to achieve, we double down to improve it.
the Power of the Landing Page
Why the Destination is Just as Critical as the Ad
Every strong landing page has similar elements. These work to improve each visitor’s overall experience, which in turn increases the likelihood they convert. Download our free whitepaper for a quick, 5-minute read to learn what best practices our pros always start with.
We Give Your Account the Attention & Creativity It Needs
Because of our highly specialized and dedicated PPC marketing team, we can go much deeper than most agencies, refining campaigns on a level many marketers don’t even know exists — or at least don’t have time to mess with.
We take a holistic approach to PPC marketing, offering suggestions that extend beyond what we see in Google Ad Manager or Facebook Ads Manager. Often, this includes building a custom landing page, reworking content to better convert potential customers, or adjusting design elements to better support your customers’ behavior.
Our agency’s clearly defined roles across SEO, design, and content allows our PPC managers to outsource related tasks to those on our team who know it best. When needed, we pull in our other Red Olive experts as consultants to further improve your PPC campaign at every level without sacrificing a moment of attention to monitoring your campaign.
”Red Olive has been my digital marketing partner for years now. They built our current website, manage our DM spend, and are brilliant at SEO. I would recommend their services to anyone.Mark NeihartPremier Equestrian
If you’ve made it this far, it’s worth reaching out to our team to see if Red Olive could be the right fit for you
You may know exactly what you want, or you may need help identifying where and how you should invest in your digital brand. Either way, we are trusted web design consultants for brands near you and across the country. Our team can help you identify missed opportunities and create a game plan you feel confident about.
So, reach out: let’s get started on your best website yet.
Let’s Work Together
Let’s Work Together