Over 450,000 homeowners trust NVR, Inc. with their most important investment—their home. It was up to the web designers at Red Olive to create a web design that earned consumer trust while appealing to homebuyers in 32 metropolitan areas throughout fourteen states. From the beginning of the project to the finish line, our web designers relied on their years of experience and unique know-how to solve the complexities facing NVR’s unique market challenges and more.
Web + Design + SEO
Solving for Complex Market Challenges
Not only does the website’s aesthetics match the look and feel of luxury home market appeal, but it is also flexible enough for NVR sales managers to create community pages that will better fit their location. All in all, the updated site performs well wherever users are from, whether its Maryland, New York, North Carolina, Virginia, Ohio, Indiana, Illinois, South Carolina, Pennsylvania, Tennessee, Florida, Delaware, West Virginia, New Jersey, or Washington, D.C.
SCROLL
NV HOMES
FOCUSING ON DISCOVERY
At the beginning of the project, our web designers underwent a robust discovery phase as part of our standard wireframe build-out. The build-out even included traveling to the client’s offices in DC and walking through the first steps of the design process together. Through this collaborative research, our designers could create a site that better fit their client’s needs.
NV HOMES
LUXURIOUS AESTHETIC
What makes NVR different than other homebuyers is their unique product offerings. Their luxury homebuilding unit sells and constructs homes under several brands, including Ryan Homes, NVHomes, and Heartland Homes. Our web designers let their message shine through by creating an aesthetic that matched their brand.
NV HOMES
UX/UI-DRIVEN DESIGN
The new NVR website contains all the makings of an award-winning UX/UI experience. From a simplified content structure to streamlined features, online users will find answers to all their homebuying questions within minutes. The website layout also makes it easy for users to navigate the site with the most crucial information at the top of the page, rather than mixing it into the copy.
NV HOMES
FLEXIBLE LAYOUT
If building a new website design for NVR didn’t present enough of a challenge, try creating one that appeals to home buyers in 32 metropolitan areas in fourteen states. These large-scale decisions required creative solutions from our web designers. In the end, our team provided NVR with a customizable layout that sales managers could fine-tune, depending on their community needs.