Director of Strategy

Full Time Position
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December 11, 2018 Red Olive Location: 9800 S Monroe St Suite 803 Sandy UT 84070

This is an on-site salaried position, based in Sandy, UT. Please do not contact us about outsourcing; please no recruiters.

This role will be in charge of developing strategy with your team as well as clients. Most of the execution will fall to your team but you will handle account management, strategy, and audit the performance of team members. You’ll be responsible for keeping the Director of Marketing up to date with how your campaigns and team are performing. Strategy and account management will account for 75% of your time while the last 25% will be team management.

Requirements

  • 5yrs+ experience in Digital Marketing
  • Strong experience in on-site SEO, PPC, Conversion rate optimization, and remarketing strategies.
  • Fantastic communication skills, a people person.
  • Experience managing a team.
  • Account management experience.
  • An idea guy/gal (you know who you are)
  • Ability audit seo, social, and paid search campaigns and hold people accountable and train those who underperform.
  • Strong understanding of major search engine algorithms
  • Experience with creating situational analysis
  • Experience with attribution modeling
  • Ability to identify and recommend solutions to technical hurdles
  • Must be able to compare data and analyze tactics to maximize results

Job Responsibilities

  • Create and manage strategy for your team to follow
  • Meet with clients monthly to discuss strategy and review progress
  • Assist in creating and reporting on paid search strategy
  • Create and manage social media strategy
  • Responsible for making strategic decisions that are tied to all search related deliverables
  • Provide consultation on all aspects of Digital Marketing
  • Responsible for the successful “integration” of SEM and social media as related to the overarching SEO strategy
  • Optimization of onsite content
  • Recommendations for new content creation
  • Conversion rate optimization (CRO)
  • Measurement and performance reporting
  • Research and analysis of competitor sites

Benefits

  • Medical Insurance
  • Dental Insurance
  • Matching 401k
  • Insurance
  • Long Term Disability Insurance
  • Holiday Pay
  • Vacation Pay
  • Life Insurance
  • Half Day Fridays

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